Tuesday
Morning, Dana. Every lead got a reply overnight.
Sample data
7d30d90d
Median first reply0:41was 4h 12m before launch
Leads handled412100% answered in under 2 min
Tours booked63+38 vs prior 30 days
Under contract9from leads in this window
Projected GCI$108Kat $12K avg commission
First reply time, weekly median
Minutes from inquiry to first message, last 12 weeksNeeds you now
2 waitingHot leads the AI handed off. Target: agent call within 5 minutes.
Leads per day
All sources, last 30 days. Hover a bar for tours booked.Lead to contract, 30 days
Every conversation, one screen
Live inbox
Sample leads arrive every few seconds
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Who gets which lead
Toggle shifts to see routing changeAgents & routing
Routing rules
01
AI replies to every new lead in under a minute, day or night.
02
Score 80+ goes to the next on-shift agent in rotation. Score 60 to 79 stays with AI until a tour is requested.
03
Agent gets a Slack alert with a one-tap call link. Callback target is 5 minutes.
04
No callback after 10 minutes: lead re-routes and Dana is alerted.
05
Under 60 goes into a 14-day nurture sequence by text and email.
Next hot lead goes to
Rotation skips agents who are off shift or already holding two uncalled hot leads.
Where the money comes from
Sample data · last 30 daysSource ROI
Cost per tour by source
Ad spend divided by tours booked. Lower is better. Free sources left out.Money already in your CRM
Campaign started Oct 27Lead revival
Leads older than 90 days, re-engaged by AI
runningRevived this week
The message that works
Short, specific, one question. Sent from the agent's number, personalized per lead by AI.
AI · as MarcusHi Elena, Marcus with Hill Country Homes. You asked about Cedar Park back in May. Two 4 beds just listed under $560K near the schools you mentioned. Still looking, or did you find a place?
Still looking!! We paused over summer. Can you send them?
Score 52 to 84 · routed to Marcus