Vishal Chopde
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Lead Leak Lab: what slow replies cost a team

A calculator that shows a real estate team what slow lead replies cost each month, with a live demo of the AI reply.

Speed-to-lead calculatorConcept, sample data
Open the live demo (opens the demo in a new tab)

Problem and fix

What was broken.

before

The problem

Team leads knew they replied late, but had no number for what it cost.

after

The fix

Four inputs turn into lost commission per month, per year and the payback time on a fix.

My role

Key decisions.

Designed the page, wrote the model and built the interactive demo.

  1. 01Open with a race drawn to scale: 38 seconds against 14 hours.
  2. 02Show the model's assumptions on the page, so the number can be checked.
  3. 03Let the visitor send a test lead and watch it get scored and answered.

How it is wired

Four steps, in order.

Built with HTML, CSS and JavaScript in one page, with the model's assumptions shown on screen.

  1. Leads, commission and close rate enteredSliders
  2. Reply speed pickedDropdown
  3. Lost commission worked outJavaScript model
  4. Test lead sent, reply timedSimulated AI reply

Result

What this proves.

  • One page takes a visitor from the problem to a number for their own team.
  • Works on a phone, in light and dark.

Related

Keep reading.

Apps and extensions

Next.js web apps and Manifest V3 Chrome extensions, built from screens you approved.

Apps and extensions

More case studies

All work

Want one like
Lead Leak Lab?

Tell me what it has to do on a 15-minute call. I'll sketch the screens and the wiring, and you keep the sketch either way.

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