Old Lead Revival: tours from leads you already paid for
An AI campaign that messages leads older than 90 days, re-qualifies the ones who reply and routes them to an agent.
Re-engagement campaignPart of Lead Command Center
Problem and fix
What was broken.
before
The problem
More than a thousand old leads sat in the CRM with no follow-up.
after
The fix
Each old lead gets one short, personal message. Replies are scored again and the hot ones go to an agent.
My role
Key decisions.
Wrote the message pattern and designed the campaign view.
- 01One short message with one question, sent from the agent's own number.
- 02Mention what the lead asked about the first time.
- 03Show the funnel from messaged to tours booked, so the result is plain.
How it is wired
Five steps, in order.
Built with n8n, OpenAI, Twilio and Airtable.
- Leads older than 90 days pulled
Airtable - Personal message written per lead
OpenAI - Sent from the agent's number
Twilio - Reply scored again
OpenAI inside n8n - Hot leads routed
Slack
Result
What this proves.
- The campaign view shows every step from 1,240 old leads to tours booked.
- The message that works is shown in full.
Related
Keep reading.
AI automation
AI agents and n8n automation that answer, qualify and book leads, connected to the tools you already pay for.
AI automationMore case studies
- RepFuel: Landing page and WhatsApp automation
- InboxCheck: Web app
- StoreLens: Chrome extension
- GHL Sidebar for Gmail: Chrome extension
- RealCommand AI: Voice agent and dashboard
- Lead Command Center: Owner dashboard for AI lead response
- Business Brain: Private AI workspace
- Lead Leak Lab: Speed-to-lead calculator
- AI Lead Inbox: Live conversation inbox
- Lead Routing Board: Agent routing and scorecard
- Source ROI Tracker: Lead source report
- Lead System Film: Motion explainer with narration
Want one like
Old Lead Revival?
Tell me what it has to do on a 15-minute call. I'll sketch the screens and the wiring, and you keep the sketch either way.
Rather just chat?
Message me on WhatsApp at +91 70588 56504 (opens WhatsApp). I'm in India (IST).